Putting numbers on the board and receiving acclaim from several leading media outlets including Urban Magazine, and more, Charm La’Donna releases her debut EP, La’Donna today.
Get it HERE via Epic Records.
To celebrate the project’s arrival, the rising rapper, artist, dancer, creative director, songwriter, VMA Award-winning choreographer, and proud Compton native also just dropped the music video for the single “Palm Trees.” Watch it HERE.
The visual offers an intimate look at her neighborhood. In the middle of the street, she launches a traffic-stopping dance routine next to a cherry red classic car before breaking it down on the roof of a graffiti-covered truck.
She paved the way for the EP with singles such as “Queen” and “Westside.” Now, the project begins with the powerhouse “Hallelujah.” After a heartfelt voice message by her brother from jail, she tears through the production with raw rhymes as she warns, “Never underestimate a woman with a third eye.” Whether it be the plodding laidback groove of “See it” or haunting keyboard-laden confessional “Respect,” the project illuminates every side of Charm. However, it all culminates on “La Don.” She proclaims, “Bitch, I’m La Don,” before examining her journey in one last acrobatic display of lyrical dominance.
Prior to the project’s release, she stoked anticipation among tastemakers. Be’n Original, publisher of Urban Magazine claimed, “A natural talent, Charm has left audiences in awe of her creative genius for as long as she could remember. After sharing her energy with many of the biggest names in music, she is taking centerstage.”
Remaining a proud fixture in her community, she pulled up on one @divasofcompton’s rehearsals much to the girls’ elated surprise. Watch it HERE.
In 2020, she made her introduction as an artist with the single “So & So.” Billboard described it as “tender,” while LA Weekly predicted, “plenty to look forward to as La’Donna makes the transition from behind the scenes professional to full-on musician.”