Actor and director Michael B. Jordan has taken on a new role in addition to being the star and director of Creed III.
He has now partnered with Gatorade’s Propel Fitness Water to spearhead the brand’s community-led work with the aim to provide resources, access and opportunities for fitness in more spaces across the country.
Working closely with Propel, Jordan will be looking to inspire and motivate others throughout the year.
Fans will be able to get their hands on special limited-edition Propel bottles with the actor appearing as his character Adonis from the latest chapter of the Creed saga.
Here are some of the things that you can expect from the collaboration:
• Legacy Classic – Propel will help amplify Jordan’s HBCU college basketball showcase this weekend (Feb. 4th) by sponsoring the event and providing on-campus fitness opportunities and free product for students in the lead up.
• Limited Edition “Creed III” Propel Bottle – For the first time, Propel will be releasing a limited-edition design exclusively on its Berry flavored 1 Liter bottles featuring Jordan in “Creed III” character with the opportunity to scan to win prizes starting February 26th, online or on the bottle. Fans will also catch a glimpse of Propel keeping Jordan hydrated on-screen when his feature film directorial debut hits theaters March 3rd.
• Ongoing Partnership + Community Work – The multi-year partnership will see Jordan in Propel’s summer campaign bringing his collaborative energy to drive the brand’s community-led work, supporting exercisers across the country.
Be’n Original
